Too often you hear people say email is so out dated. People don’t email or call these days…they communicate via text or on Facebook. So why waste time on boring old email? Well…in short, it’s where the money is! If you think email marketing is dead, then you can’t miss #SocialTuesday live on #treechat!
The live chat begins 5/21/13 at 11AM PST via Twitter with Corona as this week's host and moderator. Join @Coronatools and other industry experts each week discussing all things related to trees and tree care since 2010!
Key Topic Takeaways
- Email is your golden ticket – a discussion on why email marketing is vital for businesses and organizations
- Developing Your Strategy – understanding your goals, scheduling your content and setting your expectations
- Getting Started – building and managing your email database to grow with your business and delivering targeted email campaigns your readers want
Achieving Email Nirvana – open rates are great but the call-to- action is what keeps your pocket lined with green
- Email Formatting – email is never one size fits all, more readers are seeing your emails on mobile device and presentation matters
Email marketing is by far the single most important tool in your marketing tool shed so come join in the conversation on this great topic. Whether you are; a business owner, contractor, committee organizer, or community leader, email should have a place in your marketing strategy.
Don’t miss this special #SocialTuesday chat! If you can’t make the live chat you’ll find a recap of all the links and shares on Corona Tools Storify!
Spring may have begun in March but as part of the country has started to see temperatures pushing triple digits, in other areas there’s still snow on the ground. Regardless of strange weather patterns, Mother’s Day is one Spring event that comes to moms across the country. A day to honor all the moms out there (not that we shouldn't everyday!) for the hard work they do throughout the year.
To honor all the garden moms on Mother’s Day (and everyday…!) we wanted to put together a list of her top 5 favorite tools as shared with us by our many Facebook friends and Twitter followers of Corona Tools. With over 600 tools in our catalog, we’re bound to have missed a few fan favorites… based on what we hear from gardeners like you, we know this list will help ensure Mom has a great day in her garden on Mother’s day, and every day, season after season.
Dual Cut™ Pruning Series – Mom’s love the Dual Cut’s patented blade and hook design and the 20% extra cutting power that makes the cuts with less effort when trimming shrubs, trees, roses and thicker, woodier stems. They are forged steel and built to last.
Razor Tooth Saw – Mom’s tell us this saw helps to empower them to tackle the larger pruning jobs in the garden. Thicker limbs and roses that are 1-3” can take quite a bit of upper body strength to make a cut with a lopper. And rather than calling for help, the Razor Tooth makes quick work out of the task with its special saw tooth-pattern design to make faster cuts with less effort.
ComfortGEL® Pruning Series – Mom’s can’t seem to get enough of these pruning tools that are not only comfortable in their hands, these tools limit the amount of shock to the hands or upper body. That means she can do the activities she enjoys with all the gain and without the pain to hands, wrists, arms and shoulders.2-Handed Pruner – Somewhere right in between smaller green steams and tougher, woodier limbs hand pruners can be too big and loppers are back in the tool shed. One tool offers them the best of both worlds, the 2 – Handed Pruner. A pruning blade that makes cuts up to ¾’ in diameter combined with lopper-like handles for added leverage on larger cuts.eGrip Garden Hand Tools – Mom’s like the ergonomic shape of these garden tools that help with planting, weeding, digging and cultivating soil. With handy features like built in bag rippers and depth markers, these are some of the handiest hand tools in the garden.
There you have it, a short list among the many of garden tool favorites for many of our favorite garden moms. And while we couldn't mention all of them, we couldn’t leave it off the Extendable Handle garden tools as we hear from many who love them. They are perfect for using in raised beds and other smaller planter areas due to their solid designed handles that extend from 18” to 32” and perfect moms of all ages.
Did your favorite tool make the list? Share with us in the comments below or connect with us on Facebook and Twitter!
Geri Laufer and Dual Cut Lopper from "How I Roll"
ComforGEL snips courtesy of Brenda Haas Residents of Wellness by Nature's Design a Corona Cares partner
Ever thought about how great it would be to grow a Sequoia tree in your living room??? Okay, sounds impossible, right? But not when it’s a bonsai tree. Even a tree like a California Redwood can be grown in the smallest of spaces using the time-honored techniques of bonsai, developed centuries ago in China. Join us as we explore this ancient art form on this week’s treechat,
The live chat begins at 5/7/13 at 11AM PST with guest host, Ron Elardo, Ph.D. @Whadyacallit. Ron is an author, editor for American Conifer Society's Conifer Quarterly and has been practicing the art of bonsai for 6 years at Hidden Lake Gardens in Michigan. Join @Coronatools and other industry experts each week at 11AM PST via Twitter for #treechat. Discussing all things related to trees and tree care since 2010!
Topic highlights in covered during this week’s chat includes;
- Plant Selection – what you need to know and look for when making a selection for bonsai
- Materials and Tools – a look at the materials used and tools used to maintain their shape
- Planting – understanding what goes into planting and tips for success
- Pruning and Shaping – understand the fundamentals shaping and pruning your bonsai
- Integrated Pest Management (IPM) – a healthy bonsai includes regular IPM schedule
- Watering and General Care – learn about general care and maintenance tips
- Overwintering Your Bonsai – what you need to know about to successfully overwinter your bonsai
Ron has lots of great tips and information in store so you won't want to miss it. You can also submit questions to him before the chat so he can cover it during the live session. Just post your question in the comments here or tweet it to @Whadyacallit by 5/7/13, 12N PST.
During the chat we encourage participants to ask questions, learn about bonsai and also grow their own. To help inspire you, Corona is giving away a pair of curved snips to help make cuts in small spaces. All you need to do is win is tweet during the chat and ask questions. The most engaged participant during the live chat wins and will be announced on 5/8 at 8AM PST.
What if you miss the live session? You can access the #treechat Storify 24/7 that will be posted following the chat with all the information and links we discussed.
Come share with us on this great topic and discussion! See you on the chat!
bonsai image courtesy of Ron Elardo
Corona curved snips image ©Corona Clipper
This week is the 1st treechat roundtable where we discuss tree related topic in the news. These discussions take place the 4th Tuesday of each month with the goal of informing, sharing and discussing events that shape our landscapes and gardens related to trees and how these events affects each of us.
The live chat begins 4/23/13 at 11AM via Twitter with Corona as this week's host and moderator. Join @Coronatools and other industry experts each week at 11AM PST via Twitter for #treechat. Discussing all things related to trees and tree care since 2010!
This month’s news articles include;
Vertical Forests – discussing the building project in Milan for buildings that become forest sky scrapers.
17 Year Cicadas – a look at what to expect, protecting your trees and recipes to put them to good use.
Joshua Trees in Bloom Across the Southwest – an impressive phenomena that leaves scientists baffled.
Tree Pests – Emerald Ash Borer, Gypsy Moths and others could are making their way to a tree near you and what’s being done to help.
Bees and Almonds – Fewer bees in California means higher prices on almonds and other goods.
Other Articles – Family sues USFS for $1M for a fallen tree, man shoots at a tree and tree fires back, 12 year olds letter saves an entire forest.
There’s always interesting things happening in the news regarding trees from technical, to ethical, to the downright bizarre or humorous tree related stories. Come share with us on these roundtable discussions and tell us what you think.
If you come across an interesting story that you would like to share on the next discussion, email the link to treechatnews@gmail.com and we’ll add it to the discussion. If you can’t make the live chat you’ll find a recap of links and shares on Corona Tools Storify!
With more than 1 billion of the world's population on today's social networks it doesn't take a mathematician to figure out that businesses or organizations looking to expand its customer base and reach, should be actively be engaging with them via social networks. But before you make the leap, it’s important to have a plan and strategy to maximize your time and to yield the greatest benefits.
Beginning in April 2013, the 3rd Tuesday of the month, treechat kicks off #SocialTuesday geared towards identifying trends, tips and strategies for taking advantages of social networks and applying them to tree care and landscape businesses. On 4/16, our topic is your social strategy with the key areas of discussion including;
- Your Internal Challenges – executive demanding ROI, internal departments who don’t support or understand social networks, budgets and resources
- On-the-Fly Social Evaluation – how do you know your social strategy is effective, how do you step up your efforts, and where do you go for new ideas and inspiration
- Social Framework for Businesses – a set of core objectives guidelines that supports your digital strategies within the organization
- Where to Start – developing the plan before you start and updating your current tactics to become more effective
- What’s Your Objective – identify why you’re on social networks will help guide your strategy to implement them effectively
- Your Audience – understanding who they are and what they want from you
- Brand Voice – structuring your brand guidelines and voice across networks
- Social Campaigns – if at first you don’t succeed, try something else
- Measuring Your Success – Did you meet your objectives or is it time to adjust or just start over
So whether you’ve been a social fanatic for years or about to set up your 1st Facebook page, come share with us on Treechat’s, Social Tuesday series and discover new ways to grow your business and your social media plan. In case you missed the live chat or any of the resourses shared, check out the complete Storify transcript.
It's National Horticultural Therapy Week so we thought we would share a bit about the healing benefits of gardening, which we covered today on landscapechat. Horticultural therapy and gardening is good for the mind, body and soul with offer many positive effects on everyone.
According to Dr. Roger Ulrich, Professor of Architecture at Texas A&M University and behavioral scientist, who conducts research on the effects of healthcare facilities on medical outcomes, there is scientific evidence to support the therapeutic and healing benefits a garden can provide
Citing from his 2002 paper, Health Benefits of Gardens in Hospitals, Ulrich presented case study findings where he claimed there was considerable evidence to support the restorative effects gardens have on our minds and body, elevating positive feelings and reducing negative emotions such as fear, anger and sadness. The value they provide to patients recovering from a medical treatment or illness can be seen firsthand from organizations such as the one-of-a-kind, Hope In Bloom.
Hope In Bloom is an all-volunteer program dedicated to planting and maintaining gardens for breast cancer patients undergoing treatment. Roberta Dehman Hershon, founded the Massachusetts-based, non-profit organization, after losing her close friend, Beverly, to breast cancer in 2005. Beverly had a tremendous love for flowers and took great pride in her garden. Roberta knew how much Bev's garden meant to her and that she did not have the energy to take care of it while she was having chemo. Roberta stepped in to maintain the garden and fill the house with fresh cut flowers, which were a great comfort and lifted both their spirits.
Hope in Bloom first reached out to Corona in 2009 to ask the company to donate pruners for their volunteers to use. After researching the organization and learning how its recipients credit much of their garden's therapeutic benefits to their recovery, we were pleased to provide them with the tools. Recently, Roberta sent us some pictures of the volunteers using the tools and added; "Through Corona's generosity, Hope in Bloom was able to equip volunteers with pruners. The tools help them effectively deadhead and shape recipients' existing plants to make their gardens even more beautiful." The program also gained national recognition when the NBC Nightly News aired this touching Making A Difference segment in 2012.
As one of the Corona Cares program organizers, I find the program is a unique opportunity to learn about and help organizations such as Hope In Bloom, who tirelessly give of themselves by helping others. It's a great example of how when people work together, we truly can make a difference in the world, one person at a time.
Thanks to Roberta Dehman Hershon and the Hope In Bloom volunteers for their hard work, ongoing dedication and for bringing the healing benefits of gardens to those in need. Visit the Hope In Bloom website to see their gardens, meet some of their recipients, or be inspired to reach out and help someone going through a difficult time.
How does gardening help your well-being? Please share it with us!
As social networks become increasingly popular, it’s becoming more of a challenge to plan your marketing strategies for using them effectively. Especially when need to promote your tree care and landscape business. With new networks promising to be the next great thing to on-going changes in popular ones, how do you determine which you should participate in to make the best use of your time? Get some Vine, a comfy chair, a heaping helping of Pinterest or other favorite social network and well take a look at some of the ways to navigate through them, get your message out and help maximize your time! It’s all coming up on #treechat this week so don’t miss it.
With a TREEmendous amount of information to cover, we’re kicking off the chat 30 minutes early on 3/12/13 at 10:30 AM PST for this special 90 minute chat. Please join @Coronatools and other industry experts each week via Twitter for #treechat. Discussing all things related to trees and tree care since 2010!
Topic highlights covered during this week's chat includes;
- Social Networks for Business – which ones are right for you and how to use them
- What Works for You – which networks are working for you and which do you avoid
- Up and Coming Networks – a look at growing niche networks
- Budget Your Time – tips for making the best use of your time for maximum results
- Hands on Demos – real-time discussion of Vine for Twitter and how it may work for you
- And Much More!
Whether you’re a tech savvy guru, new to social networks and still deciding where you should be spend your time, or a seasoned tweep that ready to up your social game, you will not want to miss this chat. We’ll have plenty of experts and resources available during the special 90 minute chat so come join the conversation and knowledge.
And if you have questions related to this topic that you would like to discuss during the chat, please leave it in the comments below or tweet it to @Coronatools prior the live chat. Questions are always encouraged during the live event too.
If you do miss the chat, don't worry, you can still access the #treechat Storify 24/7 that will be posted following the chat. The transcript includes all the information and links we shared during the discussion.
Come share with us on this great topic and see you on the live chat!
Sometimes we have the best intentions for our trees and shrubs, but often we are misinformed about exactly how to help them. Coming up on the 3/5 #treechat, the Twitteriffic team at TCIA will review some tips on how to help your tree, not hurt it.
The live chat begins at 3/5/13 at 11AM PST with this week's guest hosts, Amy Tetreault @Voiceoftreecare and Tchukki Andersen @TCIA_Arborist of TCIA. Join @Coronatools and other industry experts each week at 11AM PST via Twitter for #treechat. Discussing all things related to trees and tree care since 2010!
Topic highlights covered during this week's chat includes;
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Planting – proper planting methods to help your tree flourish
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Watering – tips on proper watering techniques
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Fertilizing - fertilizing can be harming your tree if not done properly
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Pruning – tips that tree owners should know
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Maintaining – learn how maintaining a tree properly will benefit your tree and you
If you care about your trees, Amy and Tchukki have lots of great information and resources to share on this chat so you won't want to miss it. And if you have questions related to the topic that you would like them to cover during the chat, please leave it in the comments below or tweet it to @Voiceoftreecare before the live chat.
If you do miss the chat, don't worry, you can still access the #treechat Storify 24/7 that will be posted following the chat. The transcript includes all the information and links we shared during the discussion.
Come share with us on this great topic and see you on the live chat!
On February 18th the US celebrates President’s Day to honor of two of our greatest presidents born in this month; Abraham Lincoln and George Washington. On this week’s treechat we will be discussing a topic that relates to Washington and the infamous cherry tree with our guest, @GrowOrganicCom of Peaceful Valley Farm Supply.
The live chat begins at 2/19/13 at 11AM PST with this week's guest hosts Charlotte Germane and Linnie McNaughton, Nursery Manager at Peacful Valley. Join @Coronatools and other industry experts each week at 11AM PST via Twitter for #treechat. Discussing all things related to trees and tree care since 2010!
Topic highlights covered during this week's chat includes;
- Washington and the Cherry Tree – A discussion of his birthday and news about dwarf cherry trees
- Planting Method – Why the wide and shallow method works best
- Pruning Cherry and Apricot Trees - Drop the loppers when you get these trees in winter
- Pruning Other Fruit Trees – Discussing the most popular pruning system
- Dormant Spraying Tips – How to know if it’s too late for the third dormant spraying
Charlotte has lots of great information in store on this chat so you won't want to miss it. And if you have questions related to the topic that you would like her to cover during the chat, please leave it in the comments below or tweet it to @GrowOrganicCom before the live chat.
If you do miss the chat, don't worry, you can still access the #treechat Storify 24/7 that will be posted following the chat. The transcript includes all the information and links we shared during the discussion.
Come share with us on this great topic and see you on the live chat!
Cherry tree image is courtesy of Peaceful Valley Farm Supply, Inc.
Certified tree care professionals and tree care business owners have to be up on the latest trends and regulations in arboriculture. Thanks to organizations like TCIA, both are able keep on track with course work for continuing training and education along with the latest trends for helping them grow their businesses. Celebrating their 75th, TCIA join us this week to discuss its upcoming calendar of events aimed at getting aborists and business owners the education and information to advance in the tree care business.
The live chat begins at 2/12/13 at 11AM PST with this week's guest hosts Amy Tetreault @Voiceoftreecare and Tchukki Andersen @TCIA_Arborist of TCIA. Join @Coronatools and other industry experts each week at 11AM PST via Twitter for #treechat. Discussing all things related to trees and tree care since 2010!
Topic highlights covered during this week's chat includes;
WMC 2013 – Information about the conference, who attends, activities and schedule of events
TCI Webinars - Topics include using social media to build a more profitable business, SRT, OSHA compliance, and more.
CTSP Workshops - Certified Treecare Safety Professional (CTSP) helps protect employees/coworkers, prevent accidents and save lives as well as other benefits
Amy & Tchukki have lots of great information in store on this chat so you won't want to miss it. Not to worry if you do, you can still access the #treechat Storify 24/7 that will be posted following the chat with all the information and links we discussed.
Come share with us on this great topic and discussion! See you on the chat!
TCIA image is courtesy of TCIA.org