Subscribe by Email

Your email:

Browse by Tag

Welcome to the Corona Blog!

Current Articles | RSS Feed RSS Feed

National Landscape Architecture Month on #Landscapechat w CoronaTools

 

2014 National Landscape Architecture Month (NLAM) is celebrated by the American Society of Landscape Architects (ASLA) with the theme of Career Discovery and a focus on underrepresented minorities. The U.S. population will be much more racially and ethnically diverse by 2060, according to projections by the U.S. Census Bureau. NLAM 2014 will spur a countrywide movement, teaching children, young adults, and even teachers just how artfully landscape architects design their world. From community parks to residential design, there’s a field out there for any ambitious student, regardless of their background. 

http://www.asla.org/uploadedFiles/CMS/Business_Quarterly/NLAMGW_Final.pdfYou're Invited to Tweet 

The live chat begins Wednesday, April 16, 2014 at 11 a.m. PDT / 2 p.m. EDT, where we come together with green industry experts and fellow landscaping peeps each week to discuss all things related to landscape, since 2011.  

Join @CoronaTools and #landscapechat guest hosts, @landarchitects PR + Communications Coordinator, Phillip Stamper-Halpin, and @Land8 Director, Andrew Spiering for this week's topic: 2014 National Landscape Architecture Month.

Discussion Overview

There are seven take-aways from this week's #Landscapechat

  • Your Path - ASLA staff redesigned the Career Discovery website. On this beautifully designed, interactive webpage, future landscape architects can take a tour of the profession and watch as OLIN’s Columbus Circle project in New York City goes from design, to construction, to the beautiful public space it is today. 
  • Local Events - From Earth Day celebrations, to lecture series, to walking tours of the city, landscape architects from across the country are going out in their communities to raise awareness and excitement for landscape architecture. Find out what’s happening near you at asla.org/NLAMevents.aspx 
  • Social Media - ASLA has started an extensive social media campaign relating to NLAM, called “30 Days of NLAM” – each day features a new challenge for ASLA’s Facebook and Twitter followers to perform. Join the conversation and see what today’s challenge is by checking out our pages or #NLAM. 
  • Career Discovery Packets - To reinforce the theme of Career Discovery with an emphasis on underrepresented minorities, ASLA has redesigned their middle/high school Career Discovery packets. Focusing on sharp content with a visual design, these new handouts give a succinct overview of the profession while urging students to explore ASLA’s other resources. 
  • NLAM Pledge - Landscape architecture students and professionals alike are taking the NLAM pledge to hand-deliver these new Career Discovery packets into local middle and high schools and informing them about the profession before they get into college. 
  • NBM Programs - Celebrate NLAM at the National Building Museum in DC through two featured events. On April 6th, the World Premiere of Evan Mather’s film From Sea to Shining Sea took more than 100 of local residents on a cross-country tour of the American landscape. On April 23rd, NBM will host a lecture, Reed Hilderbrand and the Legacy of Dan Kiley as part of their Spotlight on Design series. 
  • Tools for Teachers - K-12 teachers seeking ways to bring landscape architecture into the classroom should check out ASLA’s new education hub, Tools for Teachers.  It is loaded with fun, free classroom activities that will inspire lesson plans and start classroom dialogues about landscape architecture. It includes links to all of ASLA’s educational resources. 

Join the Conversation

Don't miss out on this exciting topic as we welcome ASLA and Labd8 to #Landscapechat! Just sign in to Twitter and search for #landscapechat.  Just tweet with using the hashtag and you will be part of the conversation.

If you do miss the chat, you can still access the complete replay on Nurph or on our Storify transcript; both are available 24/7 following the Live Chat, which will include all the information and links shared during the discussion.

If you're considering a carreer in landscape architecture or never considered it but want to learn some great reasons why you should, this is the place to be to learn more and chat live on with the industry leaders on #Landscapechat!

Planning Your Landscape Business 2014 Strategy

 

Corona Tools landscapechat PLANET logoIt's the middle of winter and much of the country is experiencing sub-zero temperatures, snow and ice storms. Unless you're in Southern California or Florida, these are aren't the ideal conditions for landscapers to be out working unless it's to shovel snow. During the winter months is a great time to ramp up your business strategies before it's time to get outside and the folks at PLANET have what you need to take your landscaping business to the next level.

Corona Tools LandscapechatJoin @CoronaTools and #landscapechat co-partner, Lisa Schaumann, director of public relations @PLANET2005 as we talk about upcoming events and resources that can help kick off the new year with some fresh insights for your business and benefit from all the great resources that PLANET has to offer.

The live #landscapechat begins 1/22/14 at 11AM PST via Twitter, where we come together with green industry experts and fellow landscape tweeps each week to discuss all things related to landscape, since 2011!

Discussion Overview

Some of the key takeaways that will be covered during the live chat include;

workshops 200x200Upcoming PLANET Events: Discover what national and regional events are coming up this winter that can help shape your 2014 strategies.

Online PLANET Resources: Learn what resources are available on the PLANET website for members and non-menbers.

Provide Your Feedback: During the live session you will have the opportunity to share what matters to you and what resources you'd like to see from PLANET.

Join the Conversation

Don’t miss out on this exciting topic as we help motivate and inspire your business strategies! It's easy to join the conversation via Twitter just by signing in to the #landscapechat Nurph! You can follow the conversation and share with the community and Nurph will automatically add the hashtag to your tweets.

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. Nurph will also have a replay of the complete chat available 24/7!

Come share with us and energize your 2014 business strategy and spend your Polar Vortex down time learning createive ways to build your business live on #landscapechat!

Corona Tools Welcomes Rodale Institute to Landscapechat

 

Rodale Institute Joins Landscapechat

CoronaTools landscapechat RodaleWhat do call it when you cross people who are passionate about organic principles and sustainability, with a 333-acre farm in Kutztown, PA? Why the Rodale Institute, of course!

For more than 60 years the Rodale Institute has been researching the best practices of organic agriculture. Not only do they share their findings with farmers and scientists from around the world, they will share some of what they do, on this week’s #landscapechat community.

Chat LIVE on Twitter

Join @CoronaTools and #landscapechat co-partner, Aaron Kinsman, media relations specialist @RodaleInstitute as we introduce them to chat and how their research projects are working to provide organic and sustainable landscapes everywhere.

The live chat begins 1/15/14 at 11AM PST via Twitter, where we come together with green industry experts and fellow landscape tweeps each week to discuss all things related to landscape, since 2011!

Discussion Overview

Some of the key takeaways that will be covered during the live chat include;

CoronaTools landscapechatRodale Institute Overview: Understand the principles that the institute was founded on and why the organization was formed. 

Sharing Research Findings: Hear about some of the ways they share their extensive research finding with the world based on tried and true, organic and sustainable policies. 

Research Projects: Learn what projects are in the works and how they can be applied to the green industry. 

Excellence in Leadership: Rodale shares it’s insight on the team that helps make the institute an authority on organic and sustainable best-practices.

Join the Conversation

Don’t miss out on this exciting topic as we welcome the Rodale Institute to the #landscapechat community! It's easy to join the conversation via Twitter by searching for the #landscapechat hashtag.

If you do miss the chat, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion.

Come share with us on this great introduction and we look forward to chatting with you live on #landscapechat!

Landscape Lights Are Bright in 2014 on #Landscapechat

 

Corona Tools Lighting landscapechat The new year is starting off shiny and bright on landscapechat's updated format and topics for 2014.  Landscape lighting is an important element in any landscape, not just for aesthetics but for safety, security and enjoying your landscape during the day and night.  Whether you are homeowner or landscape lighting professional, this week’s chat offers something for everyone.

Join @CoronaTools and #landscapechat co-partner, Brian Horn, managing editor at GIE Media, Inc. Lawn & Landscape Magazine @LawnLandscape, as we shed some light on this illuminating topic.  Also joining the conversation is Andrew Coleman, outdoor lighting designer of Omaha-based, McKay Landscape Lighting @McKayLighting. The live chat begins 1/8/14 at 11AM PST via Twitter, where we come together with green industry experts and fellow landscape tweeps each week to discuss all things related to landscape, since 2011!

Some of the key takeaways that will be covered during the live chat include;

Importance of Lighting in Landscape: With more people enjoying their outdoor surrounding for relaxing and entertaining, we’ll cover the why’s and how’s for using landscape lighting. Corona Tools Lighting Landscapechat LL logo
Benefits of Landscape Lighting:  Landscape lighting adds beauty and interest to any landscape as well as increases safety and detours theft and break-ins  Corona Tools Lighting Landscapechat M logo
Latest Trends in Outdoor Lighting: Discover new trends in landscape lighting technologies and the industry outlook.  
Adding Lighting to Your Landscape: Understanding the ins and outs for adding landscape lighting to new and existing landscape designs.  Even on small budgets!  
Landscape Lighting Professionals: Learn about what it takes to be a lighting professional and what you should know when hiring them.  

 

Don’t miss out on this enlightening topic from these green industry experts!  It's easy to join the conversation via Twitter and search for the #landscapechat hashtag. If you do miss the chat, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion.

Come share with us on this great event and we look forward to chatting with you live on #landscapechat!

Landscape lighting photo is courtesy of McKay Landscape Lighting

Homes For Our Troops hosts #landscapechat on 9/11

 

Corona tools 911Some might argue that for everything bad, something good happens.  It's not an easy task when you think about those early morning events of 9/11/01.  So many Americans died that day, while countless others were affected in some way from the horrific images that unfolded in the media.  While many of Americans had eventually went on with their lives, there were brave men and women that went overseas to face the terror and protect those of us here at home.  In the process many soldiers lost their lives and for those fortunate to come home, many were severely wounded.

Building Homes, Rebuilding Lives

That's were this post begins for us at Corona.  Recently I got a call from Ahmed Hassan, celebrity landscaper from the DIY Network and HGTV Magazine.  He told me about a few projects that he was working on in our "backyard" and needed some landscaping tools.  He explained that he partnered with Volvo Rents, building houses for soldiers who were severely injured during their service in the military.  While I never served in the military, I have the utmost respect for those brave men and women who sacrifice their lives so that I can live the American dream.  Of course, I wanted to do what I could to support their efforts.  

describe the image  VOLVO VR CMYK logo

Ahmed and Volvo Rents partnered together in support of the founding organization, Homes For Our Troops on 3 projects here in Southern California, 1 in Temecula and 2 in El Cajon.  On each of the sites, they will construct a home from the ground up complete with finished landscape.  The homes are built with the soldier in mind throughout the process and the only thing they need to do is take the keys, move in and enjoy their new home.

Getting the Word Out on #Landscapechat

Upon learning more about the organization and what their supporter do for our injured servicemen, I couldn't help wanting to spread the word.  I wanted to let others know how they are giving back to those who have sacraficed so much for others.  Since Ahmed and landscaping was going to be involved I thought it would make a really great topic on our weekly  #landscapechat.  I called our partner Colleen at ValleyCrest, to see what was available on chat calendar.  She thought it was a great idea and said we had only open Wednesday slot available...September 11th.

Homes For Our Troops logoThrough the grace of Twitter, Volvo Rents, Ahmed Hassan, Homes For Our Troops and our chat partner ValleyCrest, we've pulled together what I believe to be one of those "something good" moments on a day that is typically seen as a sad, solemn and horrific day in recent American history.

You're Invited to the Chat

What makes it even more special, is that we get to share these great works with everyone who wants to attend the chat.  We'll be hosting a special 90 minute chat, beginning at 10:30AM PST on 9/11.  You can log on to the #landscapechat Twubs and watch the conversation unfold live.

We'll give some background on those participating, the projects we are working on, the people involved, and ways for you to volunteer at a future Homes For Our Troops projects.  And yes, you can even give a shoutout directly to Ahmed, just by logging in with your Twitter account and joining the conversation using the #landscapechat hastag.  We invite you to come ask questions to the panel, get details of the projects, and be part of the #landscapechat community on 9/11. 

Something Bad, Something Good

I'm not sure if this proves the theory about "from everything bad, comes with something good".  But one thing I do know, being able to give back in some way to soldiers who have sacrificed so much...well, suffice it to say, that's about as good as it gets.

How about you?  Share your thoughts with us in the comments below and don't forget to mark you calendar and join us for the live chat!

Images courtesy of Ahmed Hassan, Volvo Rents, Homes For Our Troops 

Phytophthora - Coming to Trees Near You?

 

cherry tree crown PhytophthoraHealthy, mature trees provide many benefits to residential and public spaces, season after season. They provide summer shade, fall color to your landscape and improve your property’s value. Now imagine your landscape with a beautiful tree, that seemingly overnight, turns into the one you see pictured here.

Phytophthora can wreck havoc on a tree and without detection and treatment can lead to your beloved tree’s demise.  This week on #treechat, Jason Miller aka @DendriticCare, will join us and share a bit about this serious soil-borne disease. As a Registered Consulting Arborist and ISA board-certified master arborist, Jason takes a look at the disease and its affect on trees.  From detection to treatment, he’ll help shed some light on this growing problem affecting healthy trees.

The live chat begins 8/13/13 at 11AM PST via Twitter, where we come together each week with industry experts and fellow tree tweeps to discuss all things related to trees and tree care, since 2010!

Topic Discussion Overview

Some of the main discussion points that will be covered during the live chat include;

Detection – understand the signs a tree has been affected with Phytophthora

Prevention – review the steps homeowners and property managers can take to help prevent infection

Treatment – learn about effective treatment plans and options

Bring your questions and chat with the tree expert to help protect your trees health!

Participating on Treechat

Joining treechat is easy for anyone on Twitter to join! Just follow the conversation over and tweet from our new Twubs #treechat. Come share with us on this great topic and we look forward to sharing with you on the live chat! If you miss the live chat, you can still access the transcript on Corona Tools' Storify. It will be posted following the chat and includes all the information, links and resources shared during the discussion so you don't miss a thing!

Already have questions about the topic? Share with us in the comments below then join us for the live chat!

Image of cherry tree infected with Phytophthora courtesy of Jason Miller, Tree Resolutions

 

 

Podcasting for Tree Care and Green Industry on #treechat

 

podcast iconOn this week’s #treechat we are gearing up for what looks like an exciting chat topic. We’re getting social this week for #SocialTuesday with an otherwise overlooked opportunity in digital media.  As a business owner or professional organization in tree care or green industry, it’s getting harder to get someone’s attention.  It’s like you’re trying to get your message out there and your audience is a moving target. They’re busy and constantly on the go.  There’s email and social networks to help amplify your voice but you have to hope they hear you. What if, your audience sought YOU out?  And wanted to listen to your message?

Podcasting is hardly a new form of digital media but this form of communication is still in its infancy!  It's set to take off as the most accessed communications tool in 2014.   We’ll be discussing podcasting with our guest host, Chris VanCleave aka @RedneckRosarian, moderator and host of #rosechat  and Rose Chat Radio on Blog Talk Radio Network.  The live chat begins 7/16/13 at 11AM PST via Twitter, where we come together with industry experts and fellow tree tweeps each week to discuss all things related to trees and tree care, since 2010!

Topic Discussion Overview

Some of the main discussion points that will be covered during the live chat include;

  • Podcasting 101 – learn some of basics for getting started and why you should
  • Tools of the Trade – understand what are the tools and resources you will need to create a successful podcast
  • Building Your Audience – if you make it doesn’t mean they will come…gain some insight into growing your subscriber’s list
  • Podcast Dos & Don’ts  - discover what works and what doesn’t before planning out your podcast
  • Win Podcast Help – ready to get started but not sure where to start?  Why not ask the expert during the chat?  Chris also offered to consult with the most active participant during the chat!

Participating on Treechat

PodcastWithHeadPhones 273x300If you’ve ever thought about doing podcasting and never knew where to start, this is a great opportunity to learn more from an expert!  Just follow the conversation over and tweet from our new Twubs #treechat. Come share with us on this great topic and look forward to sharing with you on the live chat! We hope you will join us for the live chat, however if you do miss it, you can still access on Corona Tools' Storify. It will be posted following the chat and includes all the information, links and resources shared during the discussion so you don't miss a thing!

Who knows, after sitting in on the chat you may be inspired to start your own podcast channel.  And start reaching your audience and customers virtually anywhere any where they go.  On the computer, on smart devices, or in their car…it’s like having YOU on demand 24/7! Do you have an opinion already about the topic? Tell us what you think in the comments below!

5 Tips to Beat Summer Heat in Your Garden

 

As Americans prepare to celebrate the 4th of July this weekend, many of us will enjoy fireworks and cookouts in parks and backyards.  It also means that summer is here and temperatures are on the rise.  Folks out in the western states are hitting record highs so early in the season.  And excessive rains are causing severe flooding in the East.  Regardless of where you are, the summer heat and sun is sure to wreak havoc in your garden this season.

Here are a few things you can do to help keep your garden growing, even in the harshest summer conditions.

Corona tools mulchSpread a Layer of Mulch – a 2-3 inch layer of organic mulch helps the soil retain moisture and helps reduce the rate of evaporation.  It also helps to suppresses weed growth which if allowed to grow, take up precious water and nutrients from your plants.  Natural mulches will also break down over time and provide nutients back into the soil.   DON'T FORGET: When it comes to your trees, avoid piling mulch up around the base of the tree and trunk.  I can damage your tree by inviting fungus or unwatned pests.  Better to mulch out than up!

Convert Spray System to Drip – The key to proper watering is a slow and steady drip that has time to penetrate the soil.  Over head sprinkler system have come a long way in being more efficient but are still prone to evaporation and excess run off.  Converting a planter with a drip system can be quick and inexpensive.  You'll see the return on you investment in your monthly water bill too.  Less water and healthier plants, even in the hot summer months.  For more information, check out the EPA WaterSense website

corona tools wateringWater Early Mornings – a good long soak in the early morning hours allows more water to absorb in the soil and minimize water evaporation.  Avoid watering in the afternoon or hottest parts of the day as the majority will evaporate quickly and never penetrate the soil or reach the plant's roots. Another reason early mornings are best is the air is typically calm with less wind.  Spray from sprinklers is more likely to water your lawn instead of being carried off to your neighbor's! 

Set Lawn Mower to Highest Setting – If you have a lawn, keeping your grass taller is better for its overall health.  Taller grass will help it retain moisture in the soil during extreme temperature and heat.  Think of it as a thick blanket on top the lawn's root system.  It protects the soil from the hot mid-day sun, will require less water to keep it green and saves you some green in your utility bill too.

corona tools nativeUse Native Plants – Natives and adaptive plants can survive on less water or tolerate excessive rains and humidity.  And these days your choices are not limited to cacti or succulents either. Your local garden centers offer a wide selection of native plants.  Just look for lables that state low water or thrive in the local climate.  Your county extension can provide you with a list of natives for your area.  

There you have it, 5 easy ways to help beat the summer heat in your garden this summer.  What other things do you do to help plants survive in your garden when it's hot?  Share it with us in the comments below!

Grow A Sequoia in Your Living Room? It's Bonsai on #Treechat

 
bonsai1Ever thought about how great it would be to grow a Sequoia tree in your living room??? Okay, sounds impossible, right? But not when it’s a bonsai tree. Even a tree like a California Redwood can be grown in the smallest of spaces using the time-honored techniques of bonsai, developed centuries ago in China. Join us as we explore this ancient art form on this week’s treechat,  

The live chat begins at 5/7/13 at 11AM PST with guest host, Ron Elardo, Ph.D. @Whadyacallit. Ron is an author, editor for American Conifer Society's Conifer Quarterly and has been practicing the art of bonsai for 6 years at Hidden Lake Gardens in Michigan. Join @Coronatools and other industry experts each week at 11AM PST via Twitter for #treechat. Discussing all things related to trees and tree care since 2010!

Topic highlights in covered during this week’s chat includes;

  • Plant Selection – what you need to know and look for when making a selection for bonsai
  • Materials and Tools – a look at the materials used and tools used to maintain their shape 
  • Planting – understanding what goes into planting and tips for success
  • Pruning and Shaping – understand the fundamentals shaping and pruning your bonsai 
  • Integrated Pest Management (IPM) – a healthy bonsai includes regular IPM schedule
  • Watering and General Care – learn about general care and maintenance tips 
  • Overwintering Your Bonsai – what you need to know about to successfully overwinter your bonsai

Corona curved snipsRon has lots of great tips and information in store so you won't want to miss it. You can also submit questions to him before the chat so he can cover it during the live session. Just post your question in the comments here or tweet it to @Whadyacallit by 5/7/13, 12N PST.

During the chat we encourage participants to ask questions, learn about bonsai and also grow their own. To help inspire you, Corona is giving away a pair of curved snips to help make cuts in small spaces. All you need to do is win is tweet during the chat and ask questions. The most engaged participant during the live chat wins and will be announced on 5/8 at 8AM PST.

What if you miss the live session? You can access the #treechat Storify 24/7 that will be posted following the chat with all the information and links we discussed. 

Come share with us on this great topic and discussion! See you on the chat!

bonsai image courtesy of Ron Elardo
Corona curved snips image ©Corona Clipper

Social Strategies for Tree Care & Landscape Businesses

 

social media strategyWith more than 1 billion of the world's population on today's social networks it doesn't take a mathematician to figure out that businesses or organizations looking to expand its customer base and reach, should be actively be engaging with them via social networks. But before you make the leap, it’s important to have a plan and strategy to maximize your time and to yield the greatest benefits.

Beginning in April 2013, the 3rd Tuesday of the month, treechat kicks off #SocialTuesday geared towards identifying trends, tips and strategies for taking advantages of social networks and applying them to tree care and landscape businesses. On 4/16, our topic is your social strategy with the key areas of discussion including;

  • Your Internal Challenges – executive demanding ROI, internal departments who don’t support or understand social networks, budgets and resources
  • On-the-Fly Social Evaluation – how do you know your social strategy is effective, how do you step up your efforts, and where do you go for new ideas and inspiration
  • Social Framework for Businesses – a set of core objectives guidelines that supports your digital strategies within the organization
  • Where to Start – developing the plan before you start and updating your current tactics to become more effective
  • What’s Your Objective – identify why you’re on social networks will help guide your strategy to implement them effectively
  • Your Audience – understanding who they are and what they want from you
  • Brand Voice – structuring your brand guidelines and voice across networks
  • Social Campaigns – if at first you don’t succeed, try something else
  • Measuring Your Success – Did you meet your objectives or is it time to adjust or just start over

So whether you’ve been a social fanatic for years or about to set up your 1st Facebook page, come share with us on Treechat’s, Social Tuesday series and discover new ways to grow your business and your social media plan. In case you missed the live chat or any of the resourses shared, check out the complete Storify transcript.

All Posts