Welcome to the Corona Blog!

Community Tree Recovery After Natural Disasters

Posted by Chris Sabbarese on Mon, Mar, 30, 2015 @ 13:03 PM

ADF-4-7-2015-NaturalDisasterAndTreesThe poignant photo (right) serves to illustrate the sensitive relationship surrounding community tree recovery after a natural disaster. Human recovery takes priority, but the demand for replacement trees hits hard and fast. Find out how to set up tree distribution centers after a disaster, and what can be done ahead of time to give trees the best chance. Join Arbor Day Foundation to explore these important topics on #treechat. 

You're Invited to Tweet 

Welcome!  @CoronaTools invites everyone with an interest in trees to enter the hashtag #treechat on Twitter. Join #treechat partner Arbor Day Foundation, with Coe Roberts, electronic communication specialist, tweeting as @arborday. The live chat begins Tuesday, April 7, 2015 at 11 a.m. PST / 2 p.m. EST. This is the Twitter chat were we come together with industry experts and fellow tree tweeps each week to discuss all things related to trees and tree care, since 2010!

Key Takeaways  

Order of Community Recovery - After a natural disaster, it is imperative that immediate human needs are met first and formost.

Timing is Key - Learn when it's the right time to begin the conversation about replacing lost trees after a natural disaster.

Show Your Support - What you can do to help set-up free tree distributions for communities affected by natural disasters.

Planning Ahead - Resources and tips to help communities prepare their trees before disasters strike and how to deal with them post-event.

You're Invited to Tweet  

Corona Tools Treechat

Join us for this information-rich topic live on Twitter! Just sign in, search for #treechat and tweet using the hashtag. You're tweets will appear in the live tweet stream and you will be part of the conversation.  Be sure to add the hashtag to all your tweets or join us in the treechat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live chat, you can still access the complete Storify transcript, available 24/7 following the live chat.  It includes include all the information and links shared during the discussion.

About Treechat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now treechat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries.  Register now to get weekly updates of upcoming chats, links to transcripts, chat reminders and more!  Register now on the GILN website!

 

Tags: #treechat, Corona Tools, Arbor Day Foundation, Tree Recovery after a Natural Disaster

How Gardeners Prepare for Tomato Season

Posted by Chris Sabbarese on Mon, Mar, 30, 2015 @ 13:03 PM

Tomatoes3-30-2015_BrieTomato Season 2015 has already begun across the country, with the sowing of seeds of favorite varieties, and anticipation is building! Join  Corona Tools along with "Miss Gardening Enthusiasm", Brienne Gluvna Arthur, for a tour of tomato varieties on #plantchat this week. Brie for a give and take about the delights of fresh, garden-grown tomatoes. Contribute your ideas and experience with new and heirloom varieties, propagation tips, and harvesting stories, and find out which are the co-hosts' absolute favorites.

You're Invited!

Join @CoronaTools and #plantchat co-partner Emergent Professionals innovator, Brienne Gluvna Arthur tweeting as @emergentprof and learn all about tomatoes this week. The live chat about "Tomato Season 2015" begins Monday, April 6, 2015 at 11 a.m. PST / 2 p.m. EST, were we come together with green industry experts and fellow horticultural tweeps each week to discuss all things related to plants and horticulture, since 2014.

Discussion Overview  

Share and learn on this all-tomatoes #plantchat! 
  • Why We Grow Tomatoes - share why you grow them and what makes them a special plant in the garden
  • 411 on Growing Tomatoes - discuss how you grow them, start them from seeds or buy plants, and growing them in the garden or in pots.
  • So Many Choices - what are your favorite varieties? how many do you grow? Do you grow heirlooms and organic tomatoes?
  • Secrets to Success - share and learn the what tried and true secrets use for success including; fertility, soil, water, sun exposure
  • Fruits of Your Labor - Share how you enjoy your summer bounty! From canning to eating them fresh from the vine!
Join the Conversation

Plantchat logo on Corona Tools

Don’t miss out on this exciting topic and join the conversation via Twitter. Just sign into #plantchat with your Twitter ID and you can follow the conversation and share with the community. Be sure to add the hashtag to all your tweets or join us in the plantchat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. 

About Plantchat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now plantchat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries. 

Tags: #Plantchat, Emergent Professionals, Tomatoes

5 Ways to Optimize Your Landscape Website for Better SEO

Posted by Chris Sabbarese on Mon, Mar, 30, 2015 @ 12:03 PM

Lawn & Landscape SEO_3-31-2015 Magazine is a significant resource for business owners within the green industry. This week they've invited Marketing Expert Chris Heiler of Landscape Leadership to weigh in on content marketing.

Learn how to optimize everything from photos to keywords. Chris Heiler will provide examples, give advice and answer questions on strategy and tactics for the best marketing on the planet during this week's #Landscapechat  on Twitter.  

You're Invited to Tweet 

Join @CoronaTools and Co-Host Lawn and Landscape Magazine Digital Content Manager,  Kate Spirgen  @LawnLandscape, along with Guest Host Chris Heiler, President and Founder of Landscape Leadership, tweeting as @inboundagency, for a look at 5 Ways to Optimize Your Website  on  #landscapechat,,Wednesday, April 1, 2015 at 11 a.m. P.T.or 2 p.m. ET. This is the Twitter chat where we come together with green industry experts and fellow landscape tweeps, each week to discuss all things related to landscape, since 2011.

Discussion Overview

ChrisHeilerKey insights from #Landscapechat with Chris Heiler include: 

 1) Content Marketing - SEO is mostly impacted by your content today, not as much by on-page technical things like keywords and title tags like in previous years.

2) Find local keywords - The first step you should take in finding the best keywords for your business is defining your target service area.

3) Optimize Tag Titles - Title tags are part of your website meta data, which acts as a more descriptive and formatted version of URLs.

4) Use Meta DescriptionsConsisting of 150 characters, these descriptions should contain one or two compelling sentences describing your specific company services and local service area to give your potential clients a preview of the contents of your webpage.

5) Make Your Photos Work for You - There are three values you can update or add to your image files to fully optimize them

Join the Conversation

Corona Tools Landscapechat

Don’t miss out on this exciting topic and join the conversation via Twitter. Just sign into #landscapechat with your Twitter ID and you can follow the conversation and share with the community. Be sure to add the hashtag to all your tweets or join us in the landscapechat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. 

About Landscapechat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now landscapechat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries!

photo courtesy of Lawn & Landscape Magazine
in

Tags: #Landscapechat, Lawn and Landscape Magazine, Chris Heiler

Selecting Trees and Shrubs to Attract Wildlife

Posted by Chris Sabbarese on Mon, Mar, 30, 2015 @ 12:03 PM

blueberriesWildlife depend on trees and shrubs for many aspects of their lifecycles. In addition to food, they need nesting sites, cover from predators, and shelter from the elements. Discuss options of trees and shrubs to add to your landscapes to provide for the wildlife in locations across the land. This week, join the #Treechat discussion that examines Join Bartlett Tree Experts and Corona Tools and learn about trees and shrubs for wildlife!

You're Invited to Tweet 

Join @CoronaTools along with #Treechat partner and host, Bartlett Tree Experts Marketing Manager, Tina McNulty @BartlettTreeExp The live chat begins Tuesday, March 31, 2015 at 11 a.m. PST / 2 p.m. EST. This is the Twitter chat were we come together with industry experts and fellow tree tweeps each week to discuss all things related to trees and tree care, since 2010!

Discussion Overview

  • Trees and shrubs attract wildlife in many ways 
  • Specific trees and shrubs as food sources
  • How trees and shrubs are useful for nesting - wildlife need a place to raise their young
  • Trees and shrubs as a Safe Haven - shelter and cover for safety 
  • Healthy Habitats - the impact of native and non-native trees and shrubs on wildlife  
Join the Conversation

Corona Tools Treechat

Join us for this information-rich topic live on Twitter! Just sign in, search for #treechat and tweet using the hashtag. You're tweets will appear in the live tweet stream and you will be part of the conversation.  Be sure to add the hashtag to all your tweets or join us in the treechat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live chat, you can still access the complete Storify transcript, available 24/7 following the live chat.  It includes include all the information and links shared during the discussion.

About Treechat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now treechat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries.

 

Tags: #treechat, Attract Wildlife with Trees and Shrubs

Get Inspired by Garden and Plant Books

Posted by Chris Sabbarese on Mon, Mar, 30, 2015 @ 09:03 AM

PWB_pic2With Spring officially in full swing, gardeners everywhere are planning their gardens and looking forward to the bounties ahead.  Whether you are an edibles gardener, herb lover and therapeutic plants, to growing in a community garden, there are some fantastic books and garden authors that can help ensure your growing success. 

On this week #Plantchat, we're discussing some of our favorite garden author and want to hear who inspired you.  It's an extra March #plantchat and we're ready to inspire you.  We also have lot's of fantastic books that we'll be giving away so be sure to join us and share with us to win! 

You're Invited to Tweet 

Join @CoronaTools for this week's topic, discussing Favorite Garden and Plant Books.  The live chat begins Monday, March 30, 2015 at 11 a.m. PST / 2 p.m. EST, were we come together with green industry experts and fellow horticultural tweeps each week to discuss all things related to plants and horticulture, since 2014.

Discussion Overview 

The Joy of Garden and Plant Books - Why they inspire us and help us achieve success in the garden

Start with Great Soil - Discover some great books to help achieve better soil and help your plants flourish

Compost - If you want great plants, make great compost and these books can help inspire you

Planting and Growing Success - Check out some great garden books that will cover plants from A-Z!

Garden Design - What inspires your garden design?  Discuss where you get your inspiration!

Specialized Gardening Books - From community gardening to small space, container gardening, check some great books available to help.

Join the Conversation

Plantchat logo on Corona Tools

Don’t miss out on this exciting topic and join the conversation via Twitter. Just sign into #plantchat with your Twitter ID and you can follow the conversation and share with the community. Be sure to add the hashtag to all your tweets or join us in the plantchat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. 

About Plantchat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now plantchat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries. 

Tags: Corona Tools, #Plantchat

Have a Better Lawn with Less Water

Posted by Chris Sabbarese on Wed, Mar, 25, 2015 @ 08:03 AM

Sprinkler EwingIrrigation[small]

Spring is a great time to work on your lawn, and April is National Lawn Care Month! Depending on the type of turf, there are lots of Spring Lawn Care Tips, in particular, how to create a better lawn with less water. Join Ewing Irrigation Products and Corona Tools for #Landscapechat to learn more about lawn care with less water. 

Ewing provides landscape, irrigation and golf course professionals with the supplies they need to create healthy, sustainable environments. Founded in 1922 as an irrigation distributor, Ewing's breadth of products has evolved to include water management solutions, agronomic supplies, landscape lighting, water features, hardscape and erosion control.  Ewing Irrigation will also share information about their new training classes on irrigation, landscape enhancements, and more.  

You're Invited to Tweet 

Join @CoronaTools and partner Ewing Irrigation with Social Media & Digital Strategist Laurie Ory tweeting as @EwingIrrigation  for #Landscapechat on Wednesday, March 25, 2015 at 11 a.m. P.T.or 2 p.m. ET. This is the Twitter chat where we come together with green industry experts and fellow landscape tweeps, each week to discuss all things related to landscape, since 2011.

Discussion Overview

On the live Twitter #Landscapechat find out more answers to these 5 key takeaways for Better Lawns with Less Water

The benefits of turf and lawns
How to reduce lawn water, chemical and fertilizer needs
Choosing the right grass type for your climate
Watering the right amount
Smart irrigation products and rebates for lawns

Join the Conversation

Corona Tools Landscapechat

Don’t miss out on this exciting topic and join the conversation via Twitter. Just sign into #landscapechat with your Twitter ID and you can follow the conversation and share with the community. Be sure to add the hashtag to all your tweets or join us in the landscapechat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. 

About Landscapechat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now landscapechat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries.

Photo courtesy of Ewing Irrigation 

Tags: Corona Tools, #Landscapechat, Ewing Irrigation, Ewing's Water Wednesdays, Better Lawns with Less Water

Tree Care Safety: Avoiding Electrical Hazards

Posted by Chris Sabbarese on Mon, Mar, 23, 2015 @ 17:03 PM

DanDawson-3-24-15-TreechatNightmare scenario: a tree falls on your house-- or on power lines leading to the house. The Tree Care Industry Association (TCIA) has some cautionary tales about working with trees in the vicinity of electrical hazards. A full 30% of tree care industry fatalities are caused by electrical hazards.

First and foremost, this is a situation for the professionals! Homeowners are best served by calling in knowledgeable and certified arborists. TCIA maintains a complete roster of arborists with current EHAP certificates, available online.  Learn how the TCIA network is using their Electrical Hazards Awareness Program (EHAP) to develop skills that arborists need to safely work around electricity. In addition, the Occupational Tree Care Accidents Report is a sobering listing of accidents, near misses, and fatalities in the tree care industry.

You're Invited to Tweet 

Welcome!  @CoronaTools invites everyone with an interest in trees to enter the hashtag #Treechat on Twitter. Chat partner and Tree Care Industry Association with Web and Marketing Assistant Linnie Leavines will be tweeting as @VoiceOfTreecare. The live chat begins Tuesday, March 24, 2015 at 11 a.m. PST / 2 p.m. EST. This is the Twitter chat were we come together with industry experts and fellow tree tweeps each week to discuss all things related to trees and tree care, since 2010!

Discussion Overview

Find out more on this week's #Treechat

  • Tree Care Industry Association (TCIA) discusses tree care around electrical hazards 
  • Strategies that TCIA implements to train arborists to successfully work with live electrical hazards. The Electrical Hazards Awareness Program (EHAP) helps arborists develop the skills they need to safely work around electrical hazards, and meet OSHA safety requirements 
  • Electrical Hazards Awareness Program (EHAP) teaches arborists about the hazards of working around energized conductors.
  • There is a complete roster of Professional Arborists with Electrical Hazards Training 
  • TCIA offers an Electrical Hazards Awareness Program  

Join the Conversation

Corona Tools Treechat

Join us for this information-rich topic live on Twitter! Just sign in, search for #treechat and tweet using the hashtag. You're tweets will appear in the live tweet stream and you will be part of the conversation.  Be sure to add the hashtag to all your tweets or join us in the treechat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live chat, you can still access the complete Storify transcript, available 24/7 following the live chat.  It includes include all the information and links shared during the discussion.

About Treechat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now treechat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries.

 

Tags: #treechat, Leave Electrical Hazards to Professional Arborists

How Social Media is Changing Water Use in Our Landscapes

Posted by Chris Sabbarese on Wed, Mar, 18, 2015 @ 05:03 AM

Jains-3-18-2015Join us for "edutainment" at its best! #Landscapechat features Jain Irrigation Systems LTD, the largest manufacturer of irrigation equipment in the world and their guest, Lily Ann Phibian of Athens-Clarke County Water in Georgia this week. Jain VP Richard Restuccia says, "Athens-Clarke County does some of the best social media work seen in the country for changing water use habits! People who join the chat will learn about successful programs Lily Ann and Athens-Clarke County developed, and how they can develop conservation campaigns too. I can guarantee this will be very entertaining and informative."  

You're Invited to Tweet 

Join @CoronaTools and partner Jain Irrigation with VP Richard Restuccia @JainsUSA on #Landscapechat and his guest, Lily Ann Phibian of Athens-Clarke County Water in Georgia tweeting as @ACCwaterwarriorTweet with us on Wednesday, March 18, 2015 at 11AM PST/ 2PM EST. This is the Twitter chat where we come together with green industry experts and fellow landscape tweeps, each week to discuss all things related to landscape, since 2011.

Discussion Overview

Key topic discussion points will include how and why Athens-Clarke County engages participants in changing their water use habits.  

Join the Conversation

Corona Tools Landscapechat

Don’t miss out on this exciting topic and join the conversation via Twitter. Just sign into #landscapechat with your Twitter ID and you can follow the conversation and share with the community. Be sure to add the hashtag to all your tweets or join us in the landscapechat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. 

About Landscapechat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now landscapechat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries!

Tags: Corona Tools, #Landscapechat, Jain Irrigation, Social Media Strategy, Athens-Clarke County Georgia

It's Cherry Blossom Season in Gardens and Landscapes

Posted by Chris Sabbarese on Mon, Mar, 16, 2015 @ 07:03 AM

CherryBlossomsMake it a Pink Party with American Horticultural Society and Corona Tools discussing cherry trees and cherry blossoms on the upcoming #Plantchat. What’s the appeal of cherry blossoms? Is it that we’re starved for spring, or is it their ephemeral beauty?

Join us for a Cherry Blossom edition of #plantchat on Monday, March 16 in a bevy of pink petals as we get ready for the National Cherry Blossom Festival, and also look at both fruiting and ornamental cherry trees in our gardens. Bring your cherry blossom photos to share. 

On the Chat, please share your own advice from your experience with cherry trees and cherry blossom festivals with the other Peeps.

Check out the countdown calendar to Spring! Coming THIS WEEK! 

You're Invited!

Join @CoronaTools and #Plantchat co-partner, American Horticultural Society Digital Communications Manager, Charlotte Germane @AHS_Gardening to Think Pink! with Cherry Blossoms.  The live chat begins Monday, March 16, 2015 at 11 a.m. PST / 2 p.m. EST, where we come together with green industry experts and fellow horticultural tweeps each week to discuss all things related to plants and horticulture, since 2014.

Discussion Overview 

Share your thoughts and get information from the American Horticultural Society on #Plantchat: 

Pruning fruiting cherry trees - Hint: not the "three-winter-holidays" formula

Container-Grown Cherries - New dwarfing rootstock

Climate and Culture - Can you do well with cherries? 

Ornamental cherry trees -  Origin, tradition and importance of Hanami in Japan 

National Cherry Blossom Festival at the Tidal Basin in Washington, DC -  enjoying in person or as an armchair visitor
Cherry Blossom Blitz - a citizen website to photograph and track cherry blossoms as they bloom across the U.S.


Join the Conversation

Plantchat logo on Corona Tools

Don’t miss out on this exciting topic and join the conversation via Twitter. Just sign into #plantchat with your Twitter ID and you can follow the conversation and share with the community. Be sure to add the hashtag to all your tweets or join us in the plantchat room on Tweetchat.  They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. 

About Plantchat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now plantchat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries. 

Tags: Corona Tools, #Plantchat, AHS, Cherry Blossom Festival

What Big Data Means to Landscape and Irrigation

Posted by Chris Sabbarese on Wed, Mar, 04, 2015 @ 09:03 AM

LL-ETWaters-Lee_M_Williams-3-4-2015Lawn & Landscape Magazine is a significant resource for business owners within the green industry. This week they guide a #Landscapechat with guest host ETWater about applications of Big Data to the landscape industry.

Expert Lee M. Williams (right) is SVP Product at ETWater drives the strategy around use of Big Data in ETWater's smart irrigation system. Williams was one of the designers of the Palm Pilot, who then went on to develop the first smart phones and tablets at Nokia, so he is in a great position to answer questions and talk about how a wealth of Big Data insights are relevant to landscaping. This includes how visual GIS aerial property information, soil type, plant types, weather and climate are being used for saving water and more efficient landscaping maintenance. Lee will also address how mobile automation is impacting landscaping.     

You're Invited to Tweet 

Join @CoronaTools and partner Lawn and Landscape Magazine Digital Content Manager,  Kate Spirgen  @LawnLandscape along with Guest Host ETWater Big Data Expert and ETWater SVP Product, Lee M. Williams, for #Landscapechat on Wednesday, March 4, 2015 at 11 a.m. P.T.or 2 p.m. ET. This is the Twitter chat where we come together with green industry experts and fellow landscape tweeps, each week to discuss all things related to landscape, since 2011.

Discussion Overview

Key Takeaways from this #Landscapechat:

ETWater hones their smart irrigation system using Big Data

How to put Big Data to work for your landscape company

How Mobile Automation is impacting the landscape industry

Ask the Experts - a great opportunity to ask some of the heavyweights in the field.

Join the Conversation

Corona Tools Landscapechat

Don’t miss out on this exciting topic and join the conversation via Twitter. Just sign into #landscapechat with your Twitter ID and you can follow the conversation and share with the community. Be sure to add the hashtag to all your tweets or join us in the landscapechat room on Tweetchat. They will automatically add it for you and it's easy to watch the conversation as it happens!

If you do miss the live event, you can still access the Storify recap, accessible 24/7 that will be posted following the live chat. The transcript includes all the information and links shared during the discussion. 

About Landscapechat

Connect and share with the green industry leaders live on Twitter and 24/7 to learn and share about hot topics in the green industry. Now landscapechat is part of the Green Industry Leaders Network (GILN) presented by Corona and its partners.  We are an alliance of professional organizations who are advancing the horticulture, tree care, and landscaping industries!

photo courtesy of Lawn & Landscape Magazine

Tags: #Landscapechat